technology, the medium, the psychic fallout…

“Here’s what Marshall McLuhan wrote in 1962, and see if it doesn’t give you a chill: “The next medium, whatever it is – it may be the extension of consciousness – will include television as its content, not as its environment. A computer as a research and communication instrument could enhance retrieval, obsolesce mass library organisation, retrieve the individual’s encyclopedic function and flip it into a private line to speedily tailored data of a saleable kind.”Brrrrr.”

douglas copeland

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Thanks to @martinwroe for the heads up